By Rachel Thompson, Freelance Gambling Industry Analyst, Melbourne. Published 12 June 2026.

The second quarter of 2026 has been one of the busiest periods I have tracked since I began covering the Asia-Pacific online casino sector full time in 2018. Across New Zealand, Australia and the wider APAC bloc, regulators are tightening their grip on offshore operators at the same time as a fresh wave of brands launches into the region. The result is a market that is growing in revenue but contracting in the number of sites that players can comfortably reach without friction.
Regulator activity reshaping the New Zealand market
The most consequential story of the quarter has been the implementation phase of New Zealand's Online Casino Gambling Bill. The Department of Internal Affairs confirmed in May that it will issue up to fifteen online casino licences in the first round, with applications closing in July 2026 and the regulated market expected to go live in February 2027. Operators that want a foothold are already restructuring their corporate vehicles and appointing local compliance staff. Industry guidance from the Department of Internal Affairs makes clear that geo-targeted advertising into New Zealand without a licence will become an enforcement priority from day one.
Across the Tasman, the Australian Communications and Media Authority blocked a further 142 illegal offshore gambling websites between January and May 2026, bringing the cumulative total of ACMA-blocked domains past 1,300 since enforcement powers expanded in 2019. For Australian players the practical effect is that brand turnover at the top of search results is now exceptionally high, with new replacement domains often appearing within days of a takedown.
The new operators players are actually trying
Affiliate data I have been reviewing from three Melbourne-based traffic networks suggests that roughly 38 per cent of all new account registrations from NZ and AU traffic in Q2 went to operators that did not exist eighteen months ago. The names that come up repeatedly in player surveys and review forums fall into a fairly narrow group.
The first cluster is led by Stake.com, which continues to dominate share of voice through sport sponsorships and which H2 Gambling Capital estimated held close to 11 per cent of APAC crypto-casino gross gaming revenue at the end of 2025. The second is BC.Game, which relaunched a redesigned platform in March with a much lighter onboarding flow and saw a measurable uplift in NZ traffic according to SimilarWeb panel data.
A third group of newer brands is more interesting because the operators are building specifically for English-speaking Pacific markets rather than treating them as an afterthought. spin-risecasino.com falls into this group. The site launched in late 2025 with a Curaçao licence under the new Curaçao Gaming Authority regime, runs on the Slotegrator platform, and offers payment rails that include POLi, PayID and direct AUD and NZD bank transfers, which are still the friction points that drive churn on most overseas casinos. The fourth name worth flagging is JackpotCity Casino, a long-established Malta Gaming Authority licensee that has spent the quarter rebuilding its mobile product to claw back share from the crypto entrants. The Malta Gaming Authority register confirms its licence remains in good standing.
None of these operators is hegemonic. The market is fragmenting, not consolidating, and the operators that are succeeding are the ones treating NZ and AU as primary markets with localised payments, AUD and NZD wallets, support hours that overlap with Pacific evenings, and clear self-exclusion tools.
What players are doing differently this quarter
The behavioural shift I find most striking in the Q2 data is the collapse in average session length. Across the four operators that share aggregated, anonymised dashboards with the analyst circle I work with, median session time fell from 41 minutes in Q2 2025 to 28 minutes in Q2 2026. Average deposit size, by contrast, rose by roughly 14 per cent in AUD terms. Players are visiting more often, depositing more, and staying for shorter bursts.
Live dealer continues to take share from RNG slots in raw revenue terms. Evolution and Pragmatic Play Live both reported double-digit APAC growth in their Q1 2026 trading updates, and the operator dashboards I see suggest the trend accelerated in Q2. The product mix that wins in NZ and AU now looks closer to what we saw in regulated UK and Ontario markets a year ago: live blackjack, live roulette and game show formats are the anchor, with slots as the long tail.
Payment behaviour has also shifted. Crypto deposits as a share of total deposits on the multi-method operators I track sat at 23 per cent in Q2, down from 31 per cent a year earlier. PayID and POLi together now account for the majority of NZ and AU deposits on operators that offer them. For new entrants, the lesson is blunt: ship local payments at launch or accept that you will lose the mainstream player.
What I expect in the second half of 2026
Three trends look likely to define the rest of the year. First, the NZ licensing window will force a public separation between operators willing to commit to a regulated future and those that will continue serving the market on a grey basis. The H2 Gambling Capital mid-year update I have seen previews of forecasts that licensed NZ online casino GGR could reach NZD 700 million by 2028, which is a serious prize and will pull capital into the market.
Second, ACMA enforcement in Australia will keep accelerating, which means affiliate sites and review portals need to reassess their listings far more often than the annual cycle most still operate on. Players are reading reviews that were accurate when written but no longer reflect which domains are reachable.
Third, the operators competing seriously for NZ and AU players will continue investing in responsible gambling tooling because both regulators have signalled that deposit limits, reality checks and proactive intervention messaging will be hard requirements rather than nice-to-haves. The brands that treat this as a feature rather than a tax will pull ahead.
For anyone choosing where to play in the meantime, the practical checklist has not changed. Look for a visible licence number, local payment methods in your own currency, published average withdrawal times, and self-exclusion tools that work in one click. Operators that meet those four tests, regardless of how new they are, are the ones worth paying attention to this quarter.
About the author
Rachel Thompson is a freelance gambling industry analyst based in Melbourne. She has covered the Australian and New Zealand online gambling markets since 2018 and writes regularly on regulator policy, operator strategy and player behaviour across the Asia-Pacific region.
